I’m Minerva!

I am a business creative, experienced in innovation and strategic design.

I help clients discover, design, prototype, and launch new businesses, products, services, and experiences, translating behavioral insights and market understanding through design-thinking methods into viable business opportunities.

Here are some of my projects:

  • Converse Renew Labs

    Design Research, Brand Strategy, MVP, Design Strategy, Innovation, Sustainability

    Make It

  • Mobley Furniture

    Design Research, Strategic Design, Service Design, UX Design, Prototyping & Testing

    Make It

  • Woodhud, Children's Design

    Design Research, Brand Strategy, Business Model Creation, Spatial Design, Go-to-Market Strategy

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  • Cabify

    Design Research, Brand Strategy, Design Strategy, Spatial Design, Branded Environments

    Click Here

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